"A great marketer is someone who can see beyond the product and truly understand the desires, motivations, and emotions of their audience, turning insight into action, and action into results."
Shannon McNealy – Driving Growth with Bold Marketing Vision
​I’m Shannon McNealy, and if you're looking for a marketing powerhouse with a splash of creative genius, you’ve come to the right place! My journey into the world of creativity and marketing started with my family—my mother was a trailblazing photographer, one of the first women to create the cover of Chicago Magazine with her groundbreaking superimposed shot of Mayor Richard Daley walking on water. My sister? She opened her own art studio at just twenty-three years old, where I got my start teaching art to children across Chicago Public Schools. Growing up in a family of visionaries and go-getters, I learned early on how to bring big ideas to life, a mindset that fuels my marketing career today.
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As a results-driven marketing leader, I’ve spent over a decade transforming brands, scaling companies, and turning big ideas into even bigger results. From growing my social media presence to over 45K on TikTok and almost 10K on Instagram, to being featured in top trade show magazines, I've proven that I don't just follow trends—I set them.
Career Progression
My career truly started in the tech world, where I skyrocketed a company’s revenue from $10M to $100M and mastered everything from trade show strategy to holographic content creation. But my ​creative instincts extend far beyond marketing—I've painted murals in the Virgin Islands, Boston’s trendiest restaurants, and Chicago high-rises, with one of my art projects even earning a shot at the Guinness Book of World Records!
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In between all of that, I’ve even had the honor of appearing in two Super Bowl commercials supporting animal rescue, a cause near and dear to my heart. Volunteering at an animal rescue while helping my mother and sister relocate to the Virgin Islands solidified my love for community outreach, and that passion continues to drive my work today.
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Now, as the Director of Marketing for Relief Allergy & Sinus Institute, I’ve opened four new locations, rebranded existing practices, and built a marketing department from the ground up—all within my first year. My creativity, combined with a strategic mindset, allows me to elevate brands to their fullest potential.
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When I’m not leading marketing campaigns or creating art, you’ll find me in the kitchen whipping up something delicious or in my garden nurturing my plant collection. My passion for growth—whether it's a brand, a community, or even my houseplants—runs deep.
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Every brand has a story, and I’m here to tell it in the most impactful and creative way possible. I’m all about data, strategy, creativity, and above all—results. Whether it's launching a brand, scaling social media, or building out campaigns that hit KPIs, I bring a unique combination of experience, passion, and innovation to the table.
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Let’s create something extraordinary together—because when you’ve got marketing in your blood, the sky’s the limit!
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